Main Street News
Rediscover Lincoln Village... Milwaukee's Main Street Community
© 2005 - 2008
Lincoln Village Business Assn.
Lincoln Village News
Businesses of Lincoln Village
Links to valuable information and programs
Buildings for sale or lease in the district
past and future projects
Business Improvement District (BID) information
Learn about our hstory and accomplishments
The Main Street Approach to revitalization
Upcoming Events
Call or email LVBA
Public Farmers Market Every Sunday In Kosciuszko Park
Every Sunday through October, Koscuiszko Park will be the location for one of the most unique public
farmers market in the country.  Unlike most markets, the Kosciuszko market will provide ethnically inspired
entertainment and products for sale beyond traditional public market fare.  

The market will be open on Sundays between 11:00am and 3:00 pm.  Vendors will be set up along the
lagoon in Kosciuszko Park.

Market features will include:
•        Fresh produce (in season)
•        Polish and Latino food, bakery
•        Horse and carriage rides
•        Free programs for kids (including weekly puppet theater)
•        Crafts, art and art demonstrations
•        Ethnic music
•        Videos on Milwaukee neighborhoods and ethnic groups
•        Clothing, accessories
•        Knife sharpeners, cheese manufacturers, honey farmers
•        Free literature on the history of the neighborhood
Security Camera & Signage Grants
LVBA was recently awarded a $15,000 grant from the Helen Bader Foundation to enhance both security and
signage along our Main Street commercial corridor.  As a member of LVBA, your business is eligible for
matching grant funds up $2,500 for a new sign, awning, or security camera system.

Along with proper lighting, a security camera system works both as a preventative measure and provides
piece of mind for your investment.  LVBA has also negotiated a discount program for this equipment with
Midwest Security & Fire.

As a neighborhood business owner, your sign is the centerpiece of your advertising scheme.  The quality of
your sign directly reflects the quality of your business to current and potential customers.  This is an
opportunity to update, improve, or launch a new branding style for your business.  This grant is available to
both new and existing businesses.

For more information on how you can apply for this grant and the discount program through Midwest Security
& Fire, contact Neil White at the LVBA office.  
Main Street Survey Results - BID Information
Lincoln Village Business Association, under the guidance of the Main Street program, and supportive
stakeholders like you have made significant progress in the past 6 years.

A few of the many highlights ….
  • Net gain of businesses – 32
  • Net gain of full time job equivalents – 202
  • Commercial property renovations – 56
  • Other building renovations – 92
  • Private investment dollars – over 8 million
  • Public Investment dollars – 1.7 million

Recently we conducted a district wide survey among commercial property owners to gauge their interests,
concerns and goals for the immediate and long term future of our district.  Included is the survey was the
opinion on the importance of forming a BID (Business Improvement District).

The results were as following..
On streetscape features ….
81% - placement of City of Milwaukee garbage cans
81% - creation of newly decorated garbage cans
77% - felt trees and plantings were important
77% - hanging flower baskets were important
65% - decorative sidewalks were important

On safety features  …
96% rank increased police presence important
92% rank cameras for public spaces as important
85% would like discounts for burglar systems
77% would like to have regular meetings with police

On clean up features…
92% believed that cleaning up the street and removing graffiti was very important
89% deemed weed and/or snow removal important.

On season decorations….
89% ranked lighting in the park with importance
85% ranked holiday street pole banners with importance

On methods of promoting Lincoln Village…
85% would like to see the development and promotion of “Lincoln Village”
81% ranked multi-business advertising with importance
69% individual business website development
65% ranked merchandise branding of “Lincoln Village”           as somewhat important
On the technical assistance of the LVBA’s Main Street
office and staff…
92% promoting the district city-wide
92% grant development and preparation
86% ranked business planning important
85% ranked one-on-one consulting services important

On the support of a BID district…
73% stated they would support the creation of a BID.
19% stated they would not support the BID
4% were unsure if they would support.

When asked if others along Lincoln Village would be
willing to create and join a Lincoln Village BID, 54% stated they thought their neighbors would join.  Many of
the respondents stated (67%) stated they are interested in attending a meeting to explore the creation of a
BID.  

The final question asked the property owner which method they preferred to learn about and/or participate
with matters related to the creation of a BID in Lincoln Village.  The preferred option by the majority of people
was to attend a community meeting or by a personal visit or telephone call.   The other methods chosen were
by newsletters, website and group emails.

After careful and lengthy research, LVBA has determined the formation of a BID is critical to the long term
safety and vitality of the neighborhood.  In the coming weeks and months we would like to work with you to
create the best possible plan to achieve this goal.  Fiscal responsibility and consensus building will be the
priority to ensure the success of the project.

Public meetings will also be scheduled  to get a chance to discuss the BID planning with other property
owners.  Property owners will also be visited and contacted by phone by the LVBA BID committee.  Members
include, Manuel Perez, John Rozga, Ramon Orozco, Perfecto Rivera, Teresa Hernandez and Luis Barbosa.

Common activities of BID districts include:
  • Streetscape projects
  • Business development  
  • Public relations
  • Public Safety Programs

Some of the benefits of BID:
  • Establishes private sector control and accountability
  • Promotes a positive image of a commercial district.
  • Creates a unified voice to advocate for a commercial district.
  • Enhance existing Main Street revitalization program

There is wealth of information about BID's on the new Lincoln Village
BID Info page.
Sculpture Dedication at Tres Hermanos Patio Opening
The Lincoln Village Business Association is proud to present the dedication of the newest Milwaukee public
sculpture, “Quartet” located at the intersection of Lincoln and Windlake Avenues.

The dedication ceremony with Mayor Tom Barrett is set to take place
Thursday, October 2nd at 3pm at
Tres Hermanos, 1332 W. Lincoln Avenue
.  After the dedication, Tres Hermanos will host an Open House
featuring fine food and beverages showcasing the renovations and expansion that took place this year.

Designed by local artist, Celine Farrell, the twelve foot steel structure represents an interactive tree featuring
the four seasons.  Nature’s four seasons are a metaphor for a neighborhood where each generation adds its
own voice to the harmonious whole of Milwaukee’s Lincoln Village.  While the generations may change like the
seasons, each one leaves its own invaluable mark on the neighborhood.

Quartet is the centerpiece to a four year project by LVBA’s Main Street Design Committee and
Tres
Hermanos Restaurant
.  Shortly after the City of Milwaukee closed 14th Street between Lincoln and Windlake
Avenues due a high rate of accidents and traffic congestion; Tres Hermanos acquired the vacant land to
create an expanded parking lot, outdoor patio and extensive landscaping to beautify the intersection.

LVBA worked with Tres Hermanos owner Ramon Orozco to include a public plaza area to feature a new
signature art piece to for the district. As the new parking lot was poured, so was a landing area for “Quartet”.  
The patio, along with extensive interior work to the restaurant was completed in August.

An essential piece of the planning process was a partnership between LVBA and donated efforts of
Zimmerman Architectural Studios; an alliance created by the Main Street Milwaukee Program.  Along with
LVBA and Tres Hermanos, Lead Architect Kurt Zimmerman conceptualized the space to maximize the
potential growth of the restaurant; while adding landscaping and artistic features to beautify to high profile
intersection.  Mr. Zimmerman also led the initiative through the zoning and planning commission process for
this unique comprehensive project.

Other local businesses played a vital role for the project to come in at budget.  Main Street Design Committee
Chair Judy Ramazzini was able to get the steel that makes up the sculpture laser cut and delivered pro bono
by marketing the public improvement project to
Quad Tech of West Allis.  Furthermore, all welding, painting
and installation was provided at cost by Lincoln Village’s own,
Naegele Awning Company.  Sculpture financing
was made possible by
Local Initiatives Support Corporation, who funded the project through the Lincoln
Village Business Association’s commitment to Main Street Milwaukee.

An added bonus to the project is the creation of a second sculpture using the spare pieces of steel from
Quartet.  The tree cutouts were fabricated into a new sculpture to be installed at
Ben’s Cycle, 1018 W. Lincoln
Avenue, along the pedestrian walkway.